Legal // Data protection
Privacy Policy
Last updated: 12 January 2026
1. Who we are
This website, swaysbuddybord.cfd, is operated by Swaysbuddybord Media Ltd, a company registered in England and Wales under company number 15873402, with its registered office at Office 3, Lantern House, 48 Harrowgate Road, Leeds, LS7 3PD, United Kingdom. We are the data controller for personal data processed through this site. In this policy, "we", "us" and "our" refer to Swaysbuddybord Media Ltd.
2. Information we collect
We aim to collect as little personal data as possible. Depending on how you use the site, we may process:
- Contact data: your name, email address and message content when you write to us using our contact form or email.
- Technical data: IP address, browser type, device information and pages requested, recorded in standard server logs by our hosting provider.
- Preference data: your cookie consent choice, stored locally in your browser.
- Usage data: aggregated information about how pages are used, only if you consent to analytics cookies.
We do not knowingly collect special category data and do not ask you to create an account.
3. How we use your information
We use personal data to respond to enquiries, keep the site secure and working, remember your cookie preferences, and, with consent, understand which guides are most useful so we can improve them. We do not sell personal data and do not use it for automated decision-making or profiling that produces legal effects.
4. Legal bases for processing
Under the UK GDPR and EU GDPR we rely on: consent for analytics and functional cookies; legitimate interests for security logging and answering messages; and legal obligation where we must retain records by law. You may withdraw consent at any time without affecting processing carried out before withdrawal.
5. Cookies and local storage
We use essential local storage to remember your consent choice. Analytics and functional cookies are only set if you accept them. Full details, including a cookie table and opt-out instructions, are in our Cookie Policy.
6. Third-party processors
We use carefully selected service providers who process data on our behalf under written contracts that meet data protection law. These fall into the following categories: website hosting and content delivery; email handling for messages you send us; and, only where you consent, privacy-focused website analytics. External sites we link to, such as YouTube for trailer searches, are independent controllers with their own privacy policies; we encourage you to read them.
7. International transfers
Some processors may store data outside the UK or European Economic Area. Where this happens we rely on adequacy regulations or appropriate safeguards such as the UK International Data Transfer Agreement or EU Standard Contractual Clauses.
8. Data retention
Contact messages are kept for up to 24 months after our last exchange, then deleted. Server logs are retained for up to 90 days for security purposes. Consent records are kept in your browser until you clear them or change your choice. Aggregated analytics data that cannot identify you may be kept longer.
9. Your rights under UK and EU GDPR
You have the right to access your data, to have inaccurate data corrected, to request erasure, to restrict or object to processing, to data portability, and to withdraw consent. You also have the right to complain to the Information Commissioner's Office (ico.org.uk) or your local supervisory authority. We will respond to requests within one month.
10. Your rights under the CCPA/CPRA
If you are a California resident, you have the right to know what personal information we collect and how it is used, to request deletion, to correct inaccurate information, and to opt out of the sale or sharing of personal information. We do not sell or share personal information for cross-context behavioural advertising. We will not discriminate against you for exercising these rights.
11. Children
This site discusses horror films and is not directed at children under 16. We do not knowingly collect data from children. If you believe a child has contacted us, please let us know and we will delete the information.
12. Security
We use HTTPS encryption, access controls and reputable providers to protect data. No online transmission is completely secure, but we take reasonable steps to keep your information safe.
13. Data Protection Officer
Questions or rights requests can be sent to our Data Protection Officer at [email protected], or by post to: Data Protection Officer, Swaysbuddybord Media Ltd, Office 3, Lantern House, 48 Harrowgate Road, Leeds, LS7 3PD, United Kingdom.
14. Changes to this policy
We may update this policy from time to time. The date at the top shows when it was last revised. Significant changes will be highlighted on the site.